After working with numerous talented founders building amazing products, I kept seeing the same pattern.

Those without a strong brand strategy, marketing expertise, and execution systems had their growth fizzle out regardless of the product. The knowledge gap in marketing was really costing them, not because they weren't capable, but because that wasn't their zone of genius. Most founders couldn't hire the top talent to help them grow, as world-class marketing strategy is usually locked behind expensive agencies, fractional CMOs, or many years of trial and error.

When AI took off, it seemed like the ultimate equalizer...Instead, it made things worse. It gave founders the ability to produce endless content, but it also gave them unfounded confidence. Brands were pumping out weak messaging and truly baffling campaigns. It was all output, zero substance. I realized, AI didn't need to produce more; it needed to think better. So, I built a proprietary, no-code process that installs the exact elements generic AI is missing: brand context, marketing judgment, and expert skills. By combining your proprietary data with our proven frameworks, Guide IQ gives your AI the ability to execute like a dedicated CMO who knows your business inside and out. My goal with this technology is to give founders the ability to share their creations with the world and make an impact without more expensive hires, retainers and subscriptions, but with an easy-to-use tool that works from day one.

Built, scaled, and operated multiple startups from zero

Multi-seven-figure software acquisition.

Proven go-to-market strategies that have driven real revenue growth.

Advisor, mentor, and investor in leading start up ventures